Reach every home on the route, without a mailing list
McLain Press designs, prints, bundles, and delivers your Every Door Direct Mail® (EDDM®) postcards to the Post Office for you. Pick your neighborhoods, and we handle the rest from our print shop in Oriskany Falls.
Get an EDDM quote Call 315-824-3011What is Every Door Direct Mail?
Every Door Direct Mail is a USPS® Marketing Mail® service that delivers your printed piece to every address on the mail carrier routes you choose. Instead of buying a list, you pick neighborhoods by ZIP Code™ and route, using household counts, age, and income data to aim at the right streets.
It's one of the most affordable ways for a local business to get in front of thousands of nearby households, and it lands in the mailbox, not a spam folder.
Start my mailingWhy local businesses use EDDM
Grand openings, seasonal promotions, new service areas, menus, events, and community announcements all work well with saturation mail.
Because pieces are delivered to every door on a route, you can blanket the neighborhoods around your location and track results with a coupon code, QR code, or dedicated phone number.
Full-service EDDM, start to finish
One local shop for the whole job, so nothing gets lost between a designer, a printer, and the Post Office.
EDDM campaign management
We help you choose carrier routes, count households, plan quantities, and schedule your drop so the mail hits homes when you want it to.
Postal-compliant printing
Your mailpieces are printed in-house to USPS flat-size standards with the correct EDDM indicia, so they're accepted at the counter the first time.
Mail prep and entry
We bundle, label with facing slips, complete the postage statement, and deliver your mailing to the local Post Office or Business Mail Entry Unit.
Mailpiece design
Need artwork? We'll design an eye-catching postcard with a clear offer and call to action, or print your own print-ready file.
Mailing list services
Want to reach specific addresses instead of every door? Ask about targeted mailing lists and addressed direct mail.
Direct mail campaigns
Letters, envelopes, and follow-up postcards for customer lists, renewals, fundraising, and repeat mailings.
How it works
Most EDDM jobs go from first call to mailbox in a couple of weeks.
Pick your routes
Tell us where your customers are. We map the carrier routes and household counts around your business.
Design your piece
Send print-ready art or let us design it. We check sizing and indicia placement before anything prints.
We print and prep
Your postcards are printed, bundled in 50–100 piece bundles, and labeled for each route.
We deliver to USPS
We take your mailing to the Post Office. Carriers deliver it to every address on your routes.
EDDM sizes and guidelines
EDDM pieces must qualify as flats. That means at least one side is longer than 11.5" or taller than 6.125", or the piece is thicker than 0.25". Popular sizes we print:
Not sure your design qualifies? Bring it by the shop or send it over and we'll check it for you.
| Detail | EDDM Retail® | EDDM BMEU |
|---|---|---|
| Who it's for | Smaller local mailings | Larger or repeat campaigns |
| Minimum | 200 pieces | 200 pieces per route |
| Daily limit | 5,000 pieces per ZIP Code per day | No volume limit |
| Max weight | 3.3 oz per piece | |
| Max size | 15" long × 12" high × 0.75" thick | |
| Postage | Approximately 26¢ per piece (USPS rates effective July 12, 2026; subject to change) | |
Who EDDM works for
If your customers live near you, Every Door Direct Mail can put your name in their hands.
EDDM questions
Do I need a mailing list for Every Door Direct Mail?
No. EDDM delivers to every address on the carrier routes you choose, so there's no list to buy and no names or addresses printed on your piece.
How much does an EDDM campaign cost?
Your total is postage plus printing. Postage currently runs about 26¢ per piece. Printing depends on size, paper, quantity, and whether you need design. Contact us for a quote based on your routes.
How many pieces should I send?
Each carrier route usually covers a few hundred households. We'll pull counts for your target area and help you pick a quantity that fits your budget. Many businesses mail the same area two or three times to build recognition.
Can I bring in my own design?
Yes. Send us a print-ready PDF and we'll confirm it meets USPS flat-size and indicia requirements before printing.
Where do I drop off or pick up?
You don't have to. We take the finished mailing to the Post Office for you. You're always welcome to stop by our shop at 114 Cottage St, Suite 102, Oriskany Falls, NY to talk through your project in person.
Visit our print shop
McLain Press114 Cottage St, Suite 102
Oriskany Falls, NY 13425
Phone: 315-824-3011
Stop in to see paper samples, talk through your routes, and plan your Every Door Direct Mail campaign with our team.
Request an EDDM quoteEvery Door Direct Mail®, EDDM®, EDDM Retail®, USPS®, USPS Marketing Mail®, and ZIP Code™ are trademarks of the United States Postal Service. Postage rates and mailing requirements are set by USPS and may change.